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Five Key Environmental Initiatives that are Helping Position Jubail Island as a Sustainable Destination

Abu Dhabi, 5 June 2022: On the occasion of World Environment Day, Jubail Island has highlighted five ways through which it is helping improve the environment as part of its commitment to protect the biodiversity and wildlife and become an eco-friendly destination.

Since the first facilities at Jubail Island were opened to the public in January 2020, steps have been taken by Jubail Island to help conserve the island’s nature and surroundings and raise awareness on the importance of the environment through strategic partnerships and collaborations.

With the Emirate of Abu Dhabi established as an environmental hotspot, Jubail Island is continuing the vision of the UAE’s late Founding Father, His Highness Sheikh Zayed bin Sultan Al Nahyan to protect and preserve the mangrove population within the capital and enhance the UAE’s ecosystem.

Engineer Abdulla Saeed Al Shamsi, Operations Corporate Director of Jubail Island Investment Company said: “At Jubail Island, every day is World Environment Day as we continue to strengthen our position as a leading environmental destination in the Emirate of Abu Dhabi.

“While we are proud of what we have achieved in terms of looking after our biodiversity and wildlife that has attracted thousands of visitors to our site and key partnerships being secured, we know there’s so much more we can do. We will ensure that the island will continue to be an eco-friendly destination that will benefit people and our wildlife for years to come.”

Here are five initiatives under Jubail Island which are positioning the island as a sustainable destination that benefits the wildlife and visitors:

  1. Jubail Mangrove Park

As one of the most popular landmarks in the capital, Jubail Mangrove Park is the first self-contained educational, nature and leisure destination of its kind in Abu Dhabi. Since opening in January 2020, the destination has attracted a large number of visitors including VIPs such as Prince William, Duke of Cambridge, with the opportunity to enjoy the park while appreciating and improving their understanding of the delicate ecosystem and rich biodiversity.

With the mangroves a key feature of the park, cultural and ecological information are also on display throughout the site, making the visits an enjoyable experience.

Jubail Mangrove Park offers various programs – in partnership with EAD and other environmental entities of the region – that help raise awareness around the mangroves and their biodiversity. It is also home to educational programs for school children and companies as part of their CSR programs to get the chance to explore and learn more about the nature, wildlife and mangroves. The park also offers guided tours with rangers, and tree planting for a lifetime experience with the Island’s mangroves ecosystem.

2. BAADR: Discounts and admission on certain activities for eco-friendly users

Jubail Mangrove Park is among the vendors on BAADR, a unique smartphone application, launched by the Environment Agency – Abu Dhabi that rewards people for completing different environmental actions that will help protect the environment across Abu Dhabi.

Users can earn points by completing a wide range of tasks that are based on BAADR’s seven different environmental themes: Reuse, Switch, Grow, Initiate, Conserve, Join and Move. Tasks include ways of reducing the amount of water and electricity, buying locally or using public transport.

Users can redeem their points at Jubail Mangrove Park with incentives including free boardwalk admission at Jubail Mangrove Park, mangrove tree planting activities and a 10 per cent discount on kayaking.

3. One million mangroves to be planted over next eight years

As part of the UAE’s objective to plant 100 million mangroves trees by 2030, JIIC has pledged to plant an additional 1 million new mangroves on the island. To date, more than 350,000 seedlings have already been planted on Jubail Island.

Mangroves are an important part of UAE’s natural assets. As well providing a haven for wildlife, and releasing oxygen, mangroves can also help reduce greenhouse gases which causes climate change. Once the planting process is completed at Jubail Mangrove Park, the 1.35 million trees will help capture an additional 1,150 tonnes of carbon dioxide per year.

4. Jubail Island partners with Etihad Airways

Jubail Island Investment Company (JIIC) and Etihad Airways signed a strategic agreement earlier this year that will see 182,000 mangrove trees being planted over the next five years at Jubail Island. This new mangrove initiative will allow the introduction of new water channels to increase natural tidal flow conveyance into the surrounding wetland areas at Jubail Island.

The collaboration with Etihad Airways also helps promote Jubail Island as a popular ecotourism destination in Abu Dhabi, attracting international visitors to the island.

5. Emirates NBD to plant more mangroves at Jubail Island

Emirates NBD is also another organisation to join hands with JIIC after announcing an initiative that will see the bank welcome its newly on-boarded clients for the next chapter of their sustainable development journey by gifting them trees. In total, more than 3,000 trees will be planted at the destination.

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Jubail Mangrove Park Rules

Jubail Mangrove Park Rules
This park has access to open water bodies and there are no lifeguards on duty.
The Park is monitored by CCTV 24 hours a day.
Swimming or diving into the water is not permitted.
No pets allowed.
No Littering.
No smoking allowed.
No food or beverages allowed on the boardwalk.
Please do not lean or climb over the railing.
Toys, Skating, the use of scooters and/or bicycles are not permitted in the park.
Respectful clothing must be considered.
All parcels and bags are subject to a security check.
Items displayed, plants, wildlife must not be touched and/or removed.
Please do not sit or place children on the railing.
Children under the age of 18 must be accompanied by an adult at all times during the visit.
Park representatives reserve the right to remove any persons contravening the above or due to unruly or inappropriate behaviour.
Disclaimer: Guests and their visitors or employees enter and use these premises at their own risk. Neither the Owners nor their Representatives or Agents are liable for loss or damage to any guest, visitor, employee or any person’s property, nor for injury or death of any guest, visitor, employee or any person whether such loss or damage to property or injury or death is as a result of the negligence of the Owners and or their Representatives or Agents or not.

For myself and for my heirs, personal representatives and assigns, I hereby:

I agree to assume responsibility for the risk of the activity, whether identified or not. My participation in the activity is purely voluntary. I assume full responsibility for myself for any bodily injury, accident, illness, paralysis, death, loss or damage to personal property and expenses thereof as a result of my participation in the activity.

I confirm and warrant that: I have no medical condition (physical or mental) which would/could impact on my ability to participate in the activities provided; [For female participants] I am not pregnant; I am physically able to participate in the activities provided; I am not taking any herbal or medicinal supplements or prescription drugs that could impact on my ability to participate in activities provided.

I release the organizer, their principals, directors, officers, agents, employees and volunteers, and their insurers, from any and all claims of whatever kind, and from any and all liability for any and all injury or damage (including death) as a result of my participation in the activity.

I agree and consent to the receipt of medical treatment in a medical emergency situation where I may not be capable to consent to such treatment.

The undersigned understands that this agreement does not include participant insurance. The undersigned acknowledges that they either have appropriate insurance or, in its absence, agree to pay all cost of rescue and/or medical services as may be incurred on their behalf.

The undersigned agrees to pay for any or all damages to any equipment or property caused by the undersigned either negligently, willfully, or otherwise

I consent to the use of my and/or any of my dependent’s images for any and all such purposes, including without limitation video, still photographs, publication, and any trade or advertising purposes.

I understand that this release refers to all claim types, including breach of contract, fraud, or any other type of suit and includes losses alleged to be caused by the negligence of the organizer to the fullest extent permitted by law with the exception of Gross Negligence

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